Store of value.
Medium of exchange.
Unit of account.

Three functions of money —
one often overlooked. 👀

The unit of account determines how performance is measured, how success is evaluated, and how strategy is defined.

When the unit changes, decision frameworks often change with it.
In this clip from Redefined, we explore why the unit of account concept may have deeper implications than most expect.

Watch the full conversation on the reDeFined YouTube channel. 🎥

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