In this episode, Jeremy sits down with Gaëlle Wizenberg, founder of Charlie Banana Brand, and global Bitcoin advocate, to explore how Bitcoin is reshaping real-world businesses.
Gaëlle shares how accepting Bitcoin can improve margins, eliminate international payment friction, reduce wire fees, and even strengthen treasury strategy. She also explains why traditional companies struggle with Bitcoin adoption, the role of CFO education, and how she’s building a new Bitcoin-native baby products brand for a global market.
A practical conversation for founders, CFOs, and operators looking to understand how Bitcoin can enhance payments, supply chains, and long-term strategy.
⏱️ Timestamps
00:00 Bitcoin gift story
00:26 Who is Gaëlle Wizenberg
01:45 From Charlie Banana to Bitcoin
03:40 Joining XWELL & why Bitcoin matters
05:45 Accepting Bitcoin in global airports
07:10 Educating boards & CFOs
09:30 Payments, FX, and earning Bitcoin
11:30 Bitcoin-native baby products
13:40 Supply chain benefits & wire fee savings
16:10 Why early Bitcoin companies will win
🔗 Follow the Guest
Gaëlle Wizenberg — https://x.com/Gaelle8888
🎤 Host
Jeremy Almond — https://x.com/jeremyalmond
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